Promoting Your Site: Marketing
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marketing for success :: marketing strategy :: online marketing packages :: marketing package estimator


Marketing for Success
Promoting your web site

Have you considered how you are going to:



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  • let your target audience know about your new website and online services?
  • And once you have their attention, how are you going to keep it?
MediaZeal suggests a two-prong web site marketing strategy: promoting your site both in all your print collaterals and creating a strong online marketing strategy.

Print Promotion:
  1. Add your website address to all your print materials, ads, business cards, etc.

  2. Integrate your print and web medias with a strong logo design.

  3. A new website is a perfect time to send out announcements to potential customers inviting them to visit your new site.

  4. Consider a digital business card with flash animation that leverages off your website.

Online Promotion:
A successful web marketing campaign draws interested users to your site. MediaZeal can help you develop an online marketing strategy to maximize your advertising dollars for the best return on investment (ROI). See our customized marketing package.
  1. MediaZeal will help develop strategic meta tags (descriptions and keywords).
    SEO services, search engine optimization services
  2. MediaZeal will assist with registering your site with search engines and the main databases, so your website can be found by online searches.

  3. Search engine strategies continue to evolve, so ongoing maintenance is recommended. Read more about search engine optimization.

  4. Ask us about paid inclusion and paid online advertising opportunities. MediaZeal can assist you with an online marketing package.

  5. Allow customers to sign up for email notification of new products, etc. or start a newsletter of relevant information for your customers.

  6. Write articles in your field of expertise that will make others want to link to your site to include your unique content.

  7. Include multimedia and interactive content that enhances your visitor's experience.

  8. Add new content to your site often to keep it fresh and to give customers a reason to come back frequently.

Learn more about our marketing solutions or visit our contact page to set up a consultation and begin to create your website.


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